10 November 2025 This Privacy Policy explains how Optima Rent d.o.o. ("Optima Rent", "we", "us", "our") collects, uses, stores, and protects your personal data, and what rights you have under the General Data Protection Regulation (GDPR) and applicable laws of the Republic of Croatia. By using our services, booking a vehicle, or visiting our website, you confirm that you have read this Privacy Policy and agree to its terms.
reservations@optimarent.hr
+385 (0)1 6264 743
We collect only the data necessary to provide our vehicle rental services and conduct our business lawfully. This may include the following data:
We collect and process your personal data for the following purposes:
You may unsubscribe from marketing messages at any time.
We do not sell your data or transfer it outside the EU. We share it only when necessary:
We retain data only for as long as necessary for the lawful purpose of processing. Examples include:
As a user, you have the right to:
To exercise your rights, contact us at:
mailto:reservations@optimarent.hr
reservations@optimarent.hr
We apply technical and organisational security measures, including:
For any questions regarding personal data protection, you may contact us at:
reservations@optimarent.hr
+385 (0)1 6264 743
Ulica kneza Ljudevita Posavskog 19, Velika Gorica
We load Google Tag Manager only after consent. The container runs Google Analytics 4 and Google Ads. Using the site is not consent.
Processors: Vercel (web, US), DigitalOcean Frankfurt (API and database), Resend (email). Google (GTM, Analytics, Ads) only after consent. US transfers use standard contractual clauses.
This table is the accurate list. If we add a new tool, we will update it and ask for consent again.
| Name | Purpose | Duration | Type |
|---|---|---|---|
| __Host-or_booking_access | Guest booking access | session / booking | Necessary |
| or_cookie_consent | Stores your cookie choice | 1 year | Necessary |
| GTM | Google Tag Manager (only with consent) | depends on the container | With consent |
| _ga / _gid | Google Analytics 4 (only with consent) | up to 13 months | With consent |
| _gcl_au / _gcl_aw | Google Ads conversions (only with consent) | 90 days | With consent |
You can withdraw consent from the footer (Cookie settings).